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Barry Diller’s Vacation Station

USA Networks plans to launch the USA Travel Channel in the wake of its recent purchase of online travel agency Expedia and the National Leisure Group.
July 19, 2001

When Barry Diller’s USA Networks recently announced agreements to purchase both the National Leisure Group, a vacation/cruise package agency, and 75% of online travel agency Expedia (for US$1.3 billion, which includes acquisition of Microsoft’s 70% share), plans to launch the USA Travel Channel went into high gear. The new 24-hour digital cable network, which is slated to debut later this year, is expected to complete the company’s multi-platform approach to sales in the travel industry.

According to company information, the channel will be produced by retail gurus from the Home Shopping Network (part of the USA family), with support from the Entertainment and Interactive groups within USA Networks. Following HSN’s lead, the channel will present information about vacation packages and make them immediately available for viewers to purchase.

At this time, USA declined to comment on other programming opportunities. However, Jon Miller, USA’s president and CEO of information and services, has said that the USA Travel Channel will be quite different from Discovery’s Travel Channel.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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