News

New take on home entertainment

Along with a recent announcement that the iTunes Store now contains dozens of movies from Walt Disney, Pixar, Touchstone and Miramax, Apple CEO Steve Jobs explained that the films can be purchased for download to watch on computers, iPods and - what's really of note - soon on Apple's iTV player too. (FYI, that won't be the final product name, it's just the current internal code name. Wouldn't want to get it confused with the mega British TV network.) The iTV hardware is set to hit consumers early next year at a price of US$299, and will stream content wirelessly between televisions and computers, offering a connection from computer to home entertainment systems. With Apple pushing consumers to handheld technologies of late, let's see if viewers bite at this new offering. AA
October 1, 2006

Along with a recent announcement that the iTunes Store now contains dozens of movies from Walt Disney, Pixar, Touchstone and Miramax, Apple CEO Steve Jobs explained that the films can be purchased for download to watch on computers, iPods and – what’s really of note – soon on Apple’s iTV player too. (FYI, that won’t be the final product name, it’s just the current internal code name. Wouldn’t want to get it confused with the mega British TV network.) The iTV hardware is set to hit consumers early next year at a price of US$299, and will stream content wirelessly between televisions and computers, offering a connection from computer to home entertainment systems. With Apple pushing consumers to handheld technologies of late, let’s see if viewers bite at this new offering.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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