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G100 US: True Entertainment

True Entertainment
March 1, 2008

True Entertainment
(an Endemol company, New York)

Given the track record True Entertainment put together in a relatively short period of time, it’s hardly surprising that it quickly attracted the attention of Endemol. Launched in 2000 and bought by Endemol in 2003 (a 51% controlling stake), True has produced a considerable slate of non-fiction, reality and doc fare. Consider Design Star (HGTV) and Mystery Diagnosis (Discovery Health) as only a few examples of True’s abilities.

Early in 2007, True also made the move west, expanding from its New York base to open an LA office under west coast VP Bryan Hale.

Recent titles: Married Away, Whose Wedding is it Anyway?, Mystery Diagnosis
www.trueentertainment.net

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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