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Bonnie Fuller dissects ‘millennial women’

Media maven Bonnie Fuller has started her own company and in this Advertising Age video interview she speaks about her research on 'millennial women.' The demo consists of 39 million women between the ages of 12 and 31, and they've got financial clout. Seems like a group program-makers and broadcasters should be out to please.

September 17, 2008

Media maven Bonnie Fuller has started her own company and in this Advertising Age video interview she speaks about her research on ‘millennial women.’ The demo consists of 39 million women between the ages of 12 and 31, and they’ve got financial clout. Seems like a group program-makers and broadcasters should be out to please.

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