TV

C4i expands sales team leading up to market

Channel 4 International, a DRG company, has expanded its sales team with the appointment of Joel Atley as senior sales and commercial executive. Atley will manage sales to Scandinavia, Benelux, Middle East, Germany and Israel, as well as handle the exploitation of C4i's back catalogue across broadcast and multi-platform distribution. As part of his remit, he will also work with i-Rights, DRG's emerging media rights specialists, to shape C4i's future digital strategy.
October 9, 2008

Channel 4 International, a DRG company, has expanded its sales team with the appointment of Joel Atley as senior sales and commercial executive. Atley will manage sales to Scandinavia, Benelux, Middle East, Germany and Israel, as well as handle the exploitation of C4i’s back catalogue across broadcast and multi-platform distribution. As part of his remit, he will also work with i-Rights, DRG’s emerging media rights specialists, to shape C4i’s future digital strategy. For more, read here.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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