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ITV’s Lee Bartlett says the broadcaster must make big changes

In this Guardian article, ITV's managing director of global content, Les Bartlett, calls for product placement and worldwide hits for the broadcaster.
February 18, 2009

In this Guardian article, ITV’s managing director of global content, Lee Bartlett, calls for product placement and worldwide hits for the broadcaster.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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