Formats

2waytraffic brings family formats to MIPTV

2waytraffic, a Sony entertainment company, is bringing three family entertainment formats from Tuvalu Media to MIPTV. The formats from the Dutch production company include Stars in the Class, a factual format that turns celebrities into teachers with minimal preparation; Columbus Egg, where kids between eight and 13 pitch their ideas and inventions to a panel and compete for a chance to turn their ideas into a business; and You've Been Faked, which challenges celebrities to tell the difference between real and fake online videos. For more information see the release.
March 16, 2009

2waytraffic, a Sony entertainment company, is bringing three family entertainment formats from Tuvalu Media to MIPTV. The formats from the Dutch production company include Stars in the Class, a factual format that turns celebrities into teachers with minimal preparation; Columbus Egg, where kids between eight and 13 pitch their ideas and inventions to a panel and compete for a chance to turn their ideas into a business; and You’ve Been Faked, which challenges celebrities to tell the difference between real and fake online videos. For more information see the release.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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