UKTV finishes up its rebranding with the June 22 launch of Good Food, rebranded from UKTV Food. UKTV licensed the Good Food brand from BBC Worldwide, which continues to run the Good Food magazine brand. Targeting a broad audience of food lovers and serious foodies, the new channel’s tagline is ‘We have fun with food.’ The website, www.goodfoodchannel.co.uk will launch with the channel. See the release for more info.
- MIPCOM ’16