E! is set to launch a reality show with a twist on August 16. Reality Hell takes one unsuspecting person, makes them believe they’re on a real reality show, and surrounds them with actors who are setting them up. The show comes from Peter M. Cohen, creator of the hidden camera show Hell Date, Todd Hurvitz, who served as producer on True Beauty and Punk’d, and Fred Belford.
- MIPCOM ’16