TV

Endemol Middle East appoints head of production and fiction

International production powerhouse Endemol has hired Lara Haddad as head of production and fiction for its Middle East operations. Reporting to managing director Ziad Kebbi and creative director Dany Karam, Haddad will be based out of the company's offices in Dubai and Beirut. Her responsibilities will include developing drama output as well as building Endemol Middle East's non-fiction business. Haddad has seven years of experience in the Mid East TV market, most recently working as an international consultant. 'She is a highly regarded executive in the Middle East and she will be a central part of our team as we look to move into new genres such as drama and further expand our business in non scripted output,' said Kebbi.
August 17, 2009

International production powerhouse Endemol has hired Lara Haddad as head of production and fiction for its Middle East operations. Reporting to managing director Ziad Kebbi and creative director Dany Karam, Haddad will be based out of the company’s offices in Dubai and Beirut. Her responsibilities will include developing drama output as well as building Endemol Middle East’s non-fiction business. Haddad has seven years of experience in the Mid East TV market, most recently working as an international consultant. ‘She is a highly regarded executive in the Middle East and she will be a central part of our team as we look to move into new genres such as drama and further expand our business in non scripted output,’ said Kebbi.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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