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ShineReveille International rebrands

The sales and distribution arm of the Shine Group, ShineReveille International, today announced it will be renamed Shine International. The rebrand sees ShineReveille International and Metronome Film & Television's international sales operations, Friday TV, combining to form a single unit under the new moniker. Also as part of the restructuring, Chris Grant will head international sales across Shine Group as President of the division, ShineReveille International SVP John Pollak will be promoted to executive VP, Shine International and Matt Vassallo will be promoted to VP, Shine International, in charge of Latin America. Metronome Film & Television's head of sales, Estelle Bodén, will be made the MD of Friday TV, which will continue to operate its creative format business independently.
August 20, 2009

The sales and distribution arm of the Shine Group, ShineReveille International, today announced it will be renamed Shine International. The rebrand sees ShineReveille International and Metronome Film & Television’s international sales operations, Friday TV, combining to form a single unit under the new moniker. Also as part of the restructuring, Chris Grant will head international sales across Shine Group as President of the division, ShineReveille International SVP John Pollak will be promoted to executive VP, Shine International and Matt Vassallo will be promoted to VP, Shine International, in charge of Latin America. Metronome Film & Television’s head of sales, Estelle Bodén, will be made the MD of Friday TV, which will continue to operate its creative format business independently.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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