Docs

ZDF rebranding doc channel

German public broadcaster ZDF has announced it is rebranding its documentary channel, ZDFDokukanal, to ZDFneo. Starting November 1, the doc channel will target viewers between 25 and 49 years old, as well as younger families. Prime time for the channel will start at 9pm and ZDF plans to bring new formats to the channel while also running a mix of factual entertainment formats, documentaries, movies, music programming, and international TV series.
August 21, 2009

German public broadcaster ZDF has announced it is rebranding its documentary channel, ZDFDokukanal, to ZDFneo. Starting November 1, the doc channel will target viewers between 25 and 49 years old, as well as younger families. Prime time for the channel will start at 9pm and ZDF plans to bring new formats to the channel while also running a mix of factual entertainment formats, documentaries, movies, music programming, and international TV series.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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