TV

RDF USA working on interactive animated TV show

RDF Digital USA and Artificial Life Inc. are collaborating on launching an interactive animated TV property called Sleuths, which is being billed as the first such program that will air in the U.S. The kids' program, utilizing Artificial Life's MoPA-TV ('mobile participation') technology, is a half-hour animated episodic series in which four kids solve a mystery every week. Avatars represent members of the TV-viewing audience, and will be able to help solve the mysteries via text message. Winning avatars will stand next to the characters on screen. The MoPA-TV tech has been used in Japan and across Europe, and can animate up to 100,000 participants in real-time. The show, to be produced by RDF, was created by Max Benator, SVP of multi-platform entertainment for RDF USA. For more info on MoPA-TV, go to www.mopa-tv.com.
August 26, 2009

RDF Digital USA and Artificial Life Inc. are collaborating on launching an interactive animated TV property called Sleuths, which is being billed as the first such program that will air in the U.S. The kids’ program, utilizing Artificial Life’s MoPA-TV (‘mobile participation’) technology, is a half-hour animated episodic series in which four kids solve a mystery every week. Avatars represent members of the TV-viewing audience, and will be able to help solve the mysteries via text message. Winning avatars will stand next to the characters on screen. The MoPA-TV tech has been used in Japan and across Europe, and can animate up to 100,000 participants in real-time. The show, to be produced by RDF, was created by Max Benator, SVP of multi-platform entertainment for RDF USA. For more info on MoPA-TV, go to www.mopa-tv.com.

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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