Screening Room

MIPCOM Picks 2009 – Young, Dumb and Living Off Mum

'I'm not a massive fan of responsibility,' says an impeccably groomed young man during one episode of this British series. His matter-of-fact assessment of his laziness is echoed by the other spoiled young adults featured. Thankfully, their long-suffering parents receive an opportunity to enter the kids into a school of hard knocks.
September 30, 2009


‘I’m not a massive fan of responsibility,’ says an impeccably groomed young man during one episode of this British series. His matter-of-fact assessment of his laziness is echoed by the other spoiled young adults featured. Thankfully, their long-suffering parents receive an opportunity to enter the kids into a school of hard knocks. They are thrown headlong into the world of work, carrying out tough tasks, including rustling pigs and cleaning toilets, with the best-performing worker-in-training winning a round-the-world trip. One could argue that rewarding a young adult so extravagantly for simply getting off his/her arse could be the sort of conditioning that led to the kid’s brattiness in the first place. But in a world where Paris Hilton is still a role model to some, this sort of transformational story is worth seeing.
Partners: Monkey Production (London) for the BBC, distributed through Sony/2waytraffic
Length: 6 x 60 minutes
Aired: July & August, 2009
Rights available: Worldwide

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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