TV

Planet Green names new creative director, marketing

Discovery's Planet Green has named Ben Rubin creative director, marketing for the environmentally focused lifestyle and entertainment brand. In his new role Rubin will be responsible for overseeing creative development of network branding, promotional campaigns and cross-promotional marketing initiatives. Rubin comes to the company from a previous role of VP of marketing and creative services for Rush HD and VOOM HD where he was responsible for conceiving, developing and implementing promotional, branding and marketing initiatives for the two HD channels. Rubin will now report to Rob Jacobson, SVP marketing for Planet Green.
October 1, 2009

Discovery’s Planet Green has named Ben Rubin creative director, marketing for the environmentally focused lifestyle and entertainment brand. In his new role Rubin will be responsible for overseeing creative development of network branding, promotional campaigns and cross-promotional marketing initiatives. Rubin comes to the company from a previous role of VP of marketing and creative services for Rush HD and VOOM HD where he was responsible for conceiving, developing and implementing promotional, branding and marketing initiatives for the two HD channels. Rubin will now report to Rob Jacobson, SVP marketing for Planet Green.

About The Author
Daniele Alcinii is a news editor at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joined the RS team in 2015 with experience in journalism following a stint out west with Sun Media in Edmonton's Capital Region, and with communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

Menu

Search