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3 Ball lures TLC exec to senior team

3 Ball Entertainment, the reality prodco behind The Biggest Loser, has hired TLC executive Brant Pinvidic to join the company in the newly created role of EVP of development. Pinvidic will report to 3 Ball CEOs JD Roth and Todd Nelson. Pinvidic previously held the role of SVP of programming and development at TLC and SVP of development at LA-based prodco GRB Entertainment.
October 14, 2009

3 Ball Entertainment, the reality prodco behind The Biggest Loser, has hired TLC executive Brant Pinvidic to join the company in the newly created role of EVP of development. Pinvidic will report to 3 Ball CEOs JD Roth and Todd Nelson. Pinvidic previously held the role of SVP of programming and development at TLC and SVP of development at LA-based prodco GRB Entertainment.

As well, Dan Snook has been promoted to VP of development, and will report to Pinvidic. Snook has been with 3 Ball since 2006, and is currently working on projects for Discovery, Lifetime, Syfy and VH1.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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