TV

Twofour names new head of branded content

UK-based factual prodco Twofour Broadcast has named a new head of branded content. Jennifer Hills comes to the company with 10 years experience in branded entertainment, direct from her position as head of broadcast for Endemol's branded content division, New State. She has also previously held the role of head of branded content at Mediacom. In her previous roles, Hill has worked on projects with Nokia, T-Mobile and i-Tunes. Twofour is responsible for series such as Are You Smarter Than A Ten Year Old, The Hotel Inspector and Make My Body Younger.
November 23, 2009

UK-based factual prodco Twofour Broadcast has named a new head of branded content. Jennifer Hills comes to the company with 10 years experience in branded entertainment, direct from her position as head of broadcast for Endemol’s branded content division, New State. She has also previously held the role of head of branded content at Mediacom. In her previous roles, Hill has worked on projects with Nokia, T-Mobile and i-Tunes. Twofour is responsible for series such as Are You Smarter Than A Ten Year Old, The Hotel Inspector and Make My Body Younger.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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