TV

Asia Television Forum reports growth

REED Exhibitions says the 10th edition of the Asia Television Forum, which wrapped on Dec. 4, facilitated US$88.7 million worth of deals. That represents approximately 20% growth from last year's record of US$73.7 million in programming sales.
December 15, 2009

REED Exhibitions says the 10th edition of the Asia Television Forum, which wrapped on Dec. 4, facilitated US$88.7 million worth of deals. That represents approximately 20% growth from last year’s record of US$73.7 million in programming sales. As well, organizers say ATF enjoyed 8 per cent growth in overall participation, with 139 new companies coming to sell out of 358. Buyer participation grew by 5%, with 62 new buyers out of 312. Among the developments of the three-day event was an announcement of an upcoming Singapore/China/UK copro, which will be the first HD copro between the three partners. Singapore Oak3 Films, MediaLab and the History Channel UK, and China Intercontinental Communication Centre (CICC) will coproduce Monumental Challenge, a look at the process of upkeep needed for six of the world’s most iconic monuments. Also at ATF, The National Film Development Corporation of Malaysia (FINAS) announced a US$55 million fund to spur participation and accelerate growth in digital creative industry, which will take the form of a soft loan and be available to all local companies and joint ventures with at least 51% local ownership.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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