TV

Asia Television Forum reports growth

REED Exhibitions says the 10th edition of the Asia Television Forum, which wrapped on Dec. 4, facilitated US$88.7 million worth of deals. That represents approximately 20% growth from last year's record of US$73.7 million in programming sales.
December 15, 2009

REED Exhibitions says the 10th edition of the Asia Television Forum, which wrapped on Dec. 4, facilitated US$88.7 million worth of deals. That represents approximately 20% growth from last year’s record of US$73.7 million in programming sales. As well, organizers say ATF enjoyed 8 per cent growth in overall participation, with 139 new companies coming to sell out of 358. Buyer participation grew by 5%, with 62 new buyers out of 312. Among the developments of the three-day event was an announcement of an upcoming Singapore/China/UK copro, which will be the first HD copro between the three partners. Singapore Oak3 Films, MediaLab and the History Channel UK, and China Intercontinental Communication Centre (CICC) will coproduce Monumental Challenge, a look at the process of upkeep needed for six of the world’s most iconic monuments. Also at ATF, The National Film Development Corporation of Malaysia (FINAS) announced a US$55 million fund to spur participation and accelerate growth in digital creative industry, which will take the form of a soft loan and be available to all local companies and joint ventures with at least 51% local ownership.

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