TV

Ex-Current exec launches BE Network

Former Current Media and Sky Latin America executive Mark Goldman announces he is launching BE, an HD lifestyle network focusing on yoga and wellness. The network will offer a revenue-sharing model for distributors and will allow broadcast, cable and Internet partners to share in advertising and commerce opportunities around wellness. The network has signed prominent talent in the wellness arena including Maya Fiennes, a musician, yogi and TV personality in Europe; Dr. Timothy Brantly, author of bestseller The Cure and Sophie Keller, contributor to The Huffington Post. The planned primetime lineup for the channel, which will be targeted at women 30-65, will feature successful formats re-made with wellness themes.
January 11, 2010

Former Current Media and Sky Latin America executive Mark Goldman announces he is launching BE, an HD lifestyle network focusing on yoga and wellness. The network will offer a revenue-sharing model for distributors and will allow broadcast, cable and Internet partners to share in advertising and commerce opportunities around wellness. The network has signed prominent talent in the wellness arena including Maya Fiennes, a musician, yogi and TV personality in Europe; Dr. Timothy Brantly, author of bestseller The Cure and Sophie Keller, contributor to The Huffington Post. The planned primetime lineup for the channel, which will be targeted at women 30-65, will feature successful formats re-made with wellness themes.

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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