News

Simon Fuller’s Hulu series is good news for digital content producers

If I Can Dream, the upcoming docusoap from 19 Entertainment that boasts a live stream on Hulu and interactive options, is also being applauded for its integrated partnerships. Both Pepsi and Ford are on board as partners, which could lead to both product placement and branded underwriting, according to an article from Tubefilter.com. Finding revenue for original online content is something that can be encouraging to digital entertainment content producers, since bringing in dollars via the Web is still a major issue.
February 10, 2010

If I Can Dream, the upcoming docusoap from 19 Entertainment that boasts a live stream on Hulu and interactive options, is also being applauded for its integrated partnerships. Both Pepsi and Ford are on board as partners, which could lead to both product placement and branded underwriting, according to an article from Tubefilter.com. Finding revenue for original online content is something that can be encouraging to digital entertainment content producers, since bringing in dollars via the Web is still a major issue.

About The Author
Daniele Alcinii is a news editor at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joined the RS team in 2015 with experience in journalism following a stint out west with Sun Media in Edmonton's Capital Region, and with communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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