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m4e AG adds new head of licensing

Grünwald-based brand management and media company m4e AG today announced Bernd Conrad will join the company as head of licensing. When Conrad starts his new position March 1 he will be responsible for the company's licensing management. Conrad joins m4e AG having most recently worked at TV Loonland AG, where he served as head of licensing & merchandising, overseeing the company's licensing and merchandising activities within the German-speaking territories as well as coordinating international concerns. Prior to that he was at Jetix Consumer Products Germany as licensing director, handling merchandising and home video for the German-speaking region.
February 25, 2010

Grünwald-based brand management and media company m4e AG today announced Bernd Conrad will join the company as head of licensing. When Conrad starts his new position March 1 he will be responsible for the company’s licensing management. Conrad joins m4e AG having most recently worked at TV Loonland AG, where he served as head of licensing & merchandising, overseeing the company’s licensing and merchandising activities within the German-speaking territories as well as coordinating international concerns. Prior to that he was at Jetix Consumer Products Germany as licensing director, handling merchandising and home video for the German-speaking region.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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