TV

Embassy Row producing transmedia project for SPT’s Animax

Production has begun on in the QUBE, a new transmedia entertainment magazine-style property created for Sony Pictures Television's global Animax channel.
February 25, 2010

Production has begun on in the QUBE, a new transmedia entertainment magazine-style property created for Sony Pictures Television’s global Animax channel. The HD series, designed for distribution across TV, web, mobile and console, is produced by Embassy Row with president Michael Davies as executive producer, and will be distributed by Sony Pictures Television. It’s the first original series created for the Animax channel, currently available in over 60 countries globally. ‘in the QUBE will reflect contemporary youth culture and lifestyle, highlighting both emerging and popular entertainment, as well as a wide array of lifestyle technologies that will engage its audience,’ says Davies.

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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