Paris-based entertainment group Banijay has launched a new global distribution arm, Banijay International. The new distribution group is to be headed by current international director of Nordisk Film TV World and former TV3 Denmark head of programming Karoline Spodsberg. It will distribute all formats and finished entertainment produced by Banijay Entertainment companies as well as absorb the activities of Copenhagen-based distrib Nordisk Film TV World, part of the Banijay group. Banijay International will be based out of Copenhagen and Paris, and will be staffed by current members of Nordisk Film TV World and Banijay Entertainment’s distribution teams.
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