Discovery Communications announces the launch of a new iPhone and iPod touch App for its hit series MythBusters. Discovery teamed with Phunware, a company specializing in branded mobile application infrastructure, to create a mobile way for fans to connect with the program. The App allows users to bust popular TV myths through gameplay, watch over 300 minutes of ad-free video content and interact with other fans through Twitter and Facebook. The MythBusters App is available through the App Store for U.S.$3.99.
- MIPCOM ’16