Formats

Discovery introduces new formats strategy

Discovery Communications is moving into the format arena as it heads to MIPTV bringing a new slate of formats. 'Formats are becoming increasingly more popular in the industry as they provide a cost-effective solution to third parties,' says Nicolas Bonard, senior vice president, Discovery Enterprises International. 'They enable producers to invest as much - or as little - into the production as long as it holds true to the format requirements.' Discovery will bring a collection of formats to MIPTV from across its channels and genres including Man vs. Wild; Catch It, Keep It; Groomer Has It; Battle of the Wedding Planners and American Chopper.
March 30, 2010

Discovery Communications is moving into the format arena as it heads to MIPTV bringing a new slate of formats. ‘Formats are becoming increasingly more popular in the industry as they provide a cost-effective solution to third parties,’ says Nicolas Bonard, senior vice president, Discovery Enterprises International. ‘They enable producers to invest as much – or as little – into the production as long as it holds true to the format requirements.’ Discovery will bring a collection of formats to MIPTV from across its channels and genres including Man vs. Wild; Catch It, Keep It; Groomer Has It; Battle of the Wedding Planners and American Chopper.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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