TV

Lionsgate names SVP and exec director TV marketing

Lionsgate today announced the promotion of Tori Crotts to executive director, television marketing and the addition of Priscilla Pesci as SVP, television marketing. Pesci joins Lionsgate having previously worked at MGM Worldwide Television Group as SVP of marketing and, most recently, having headed up her own marketing firm. In her new position Pesci will oversee domestic and international marketing for the television division. Crotts became director, television marketing last year after starting at the company in 2005 as manager, international marketing for the television division.
March 30, 2010

Lionsgate today announced the promotion of Tori Crotts to executive director, television marketing and the addition of Priscilla Pesci as SVP, television marketing. Pesci joins Lionsgate having previously worked at MGM Worldwide Television Group as SVP of marketing and, most recently, having headed up her own marketing firm. In her new position Pesci will oversee domestic and international marketing for the television division. Crotts became director, television marketing last year after starting at the company in 2005 as manager, international marketing for the television division.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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