News

ITN Source sells World Expo content deal to CCTV

ITN Source has sold 500 minutes of content to China's largest television broadcaster, China Central Television. ITN Source's footage of the Expo, dating back to the 1939 World's fair, will be included in CCTV's The Legend of Expo. The 200 x 8-minute films are being produced to mark the launch of Shanghai Expo 2010. The shows will broadcast daily on CCTV-1, beginning on April 12 until the end of the Shanghai Expo on October 31.
April 8, 2010

ITN Source has sold 500 minutes of content to China’s largest television broadcaster, China Central Television. ITN Source’s footage of the Expo, dating back to the 1939 World’s fair, will be included in CCTV’s The Legend of Expo. The 200 x 8-minute films are being produced to mark the launch of Shanghai Expo 2010. The shows will broadcast daily on CCTV-1, beginning on April 12 until the end of the Shanghai Expo on October 31.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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