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CIMG sells ‘Reality Hell’ into Europe

Comcast International Media Group has made format Reality Hell available to new audiences in Italy, France, Germany, Sweden and Denmark. The E! Entertainment Television format features unsuspecting people believing they'll be on a real reality show. Reality Hell has sold to Italy's Mediaset, France's Banijay Entertainment, Sweden's Fremantle Sverige and Denmark's Blu Entertainment.
April 11, 2010

Comcast International Media Group has made format Reality Hell available to new audiences in Italy, France, Germany, Sweden and Denmark. The E! Entertainment Television format features unsuspecting people believing they’ll be on a real reality show. Reality Hell has sold to Italy’s Mediaset, France’s Banijay Entertainment, Sweden’s Fremantle Sverige and Denmark’s Blu Entertainment.

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