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CIMG and Buongiorno!Digital bring E! to mobile

E! Entertainment Television will be launched on localised European mobile sites after an agreement was reached between Comcast International Media Group and Buongiorno!Digital, a mobile marketing and advertising agency in Europe. The joint venture will bring E! Entertainment's entertainment news, original series and red carpet coverage to European mobile users via free iPhone applications.
May 26, 2010

E! Entertainment Television will be launched on localised European mobile sites after an agreement was reached between Comcast International Media Group and Buongiorno!Digital, a mobile marketing and advertising agency in Europe. The joint venture will bring E! Entertainment’s entertainment news, original series and red carpet coverage to European mobile users via free iPhone applications.

About The Author
Senior staff writer Frederick Blichert comes to realscreen with a background as a journalist and freelance film critic. He has previously written for VICE, Paste Magazine, Senses of Cinema, Xtra, Canadian Cinematographer and elsewhere. He holds a Master of Arts in film studies from Carleton University and a Master of Journalism from the University of British Columbia.

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