Wonya Lucas, most recently CMO for Discovery Communications, has been named executive vice president and chief operating officer for Discovery Channel and Science Channel. Lucas will report to Clark Bunting, president and general manager of Discovery Channel and president of Science Channel, who said the following about the appointment in a statement: ‘Wonya’s depth of expertise across every network function make her an invaluable addition to our leadership team. Bringing her critical eye to our business processes and her understanding of evolving brands to our networks will be key to driving us towards future growth across Discovery Channel and Science Channel.’ Lucas will also oversee the networks’ research and marketing departments on addition to her operations role. Lucas steps into the role following the announcement that Tom Cosgrove, who most recently served as EVP and COO of Discovery Channel, will be heading up the 24/7 3D channel on the way from Discovery, Sony and IMAX. Discovery Communications says there will be an internal and external search to find a new CMO.
- IDFA ’17