Online video platform Hulu is pursuing a public offering that could value the company at more than $2 billion, according to a report in Monday’s New York Times. Hulu executives have been in talks with investment bankers with the aim of going public sometime in the autumn. The site, one of the biggest competitors in the online video space, is a joint venture between News Corporation, the Walt Disney Company, NBC Universal and private equity firm Providence Equity Partners though it has yet to turn a profit, the Times reports. It will unveil a $9.99 per month subscription service in the coming months.
- MIPCOM ’18