Babyfoot signs first look with ITV Studios

September 1, 2010 by Kelly Anderson

TV format producers Babyfoot, the company behind Gay Army, I Survived a Japanese Game Show and Bingo Banko, has signed a first look development deal with ITV Studios. As part of the deal, ITV Studios will have first look rights to develop and produce local versions of Babyfoot’s new format ideas. The multi-year deal excludes Scandinavia, Babyfoot’s territory.

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