Global entertainment producer Endemol has appointed Lara El Haddad as managing director for the company’s operations in the Middle East. She will be based in Dubai and Beirut and replaces outgoing managing director Ziad Kebbi, who stepped down last month. El Haddad will review the company’s existing business and plot new growth in the region. Prior to joining Endemol she spent eight years working for an international consultancy advising on areas such as programming strategies, scheduling and channel repositioning and has worked with Middle Eastern broadcasters such as LBC and ADMC.
- MIPCOM ’18