TV

CABLEready makes appointments as part of expansion strategy

CABLEready has announced two veteran execs will be added to the company, as part of the company's global expansion strategy.
October 4, 2010

CABLEready has announced two veteran execs will be added to the company, as part of the company’s global expansion strategy. The company announced that Peter De Jong, most recently AETN’s director of programming, is joining CABLEready as VP sales and marketing, and David Fox and Associates’ CEO David Fox is setting up a joint venture with CABLEready. The JV will focus on sourcing original Canadian programming, both library and properties in advanced development, for international distribution. Fox will also serve as a marketing and financial advisor at CABLEready.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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