TV

Endemol announces gaming deal for The Money Drop

Global prodco Endemol Worldwide has announced a gaming deal for game show format The Money Drop. This fall the company will begin sell the format internationally with a built-in suite of digital games that can be customized depending on the market and made available via broadcaster websites and social networks. Applications for mobile devices such as iPhones and iPads are expected to follow. The news follows Endemol Worldwide Brands' recent deal with digital gaming specialist Visiware. The games will roll out via German broadcaster ZDF this fall. The Money Drop debuted on Channel 4 in the UK this past May and will launch on channels across Europe and the Middle East. The company has also shot a broadcast pilot for Fox in the US.
October 27, 2010

Global prodco Endemol Worldwide has announced a gaming deal for game show format The Money Drop. This fall the company will begin selling the format internationally with a built-in suite of digital games that can be customized depending on the market and made available via broadcaster websites and social networks. Applications for mobile devices such as iPhones and iPads are expected to follow. The news follows Endemol Worldwide Brands’ recent deal with digital gaming specialist Visiware. The games will roll out via German broadcaster ZDF this fall. The Money Drop debuted on Channel 4 in the UK this past May and will launch on channels across Europe and the Middle East. The company has also shot a broadcast pilot for Fox in the U.S.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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