Toronto-based Gorilla Media’s fact ent format Make the Politician Work has sold to TVNZ with a new option in Norway by the producer of local versions of the Idol and Got Talent formats.
The format was acquired for DRG by Niki Page, acquisitions manager and the sales were brokered by Joel Atley, senior sales executive and Luci Burnley, sales and acquisitions manager at DRG.
The social-experiment format tasks high-ranking politicians to work in the jobs that relate to their political portfolios, like the Minister of Defense training in a military boot camp. The show was created by Gorilla in association with Canada’s CBC, with the first season airing this month.
TVNZ has commissioned eight 30-minute episodes, the first format pick up outside of Canada and will premiere in New Zealand in spring 2011, to be produced by Great Southern Film & Television.
Norway’s Monster Entertainment has a production option on the format. Monster Entertainment has produced X Factor, Idol and Got Talent for TV2. As previously announced, the format has also been picked up in the U.S.
Sean Connolly, CEO at Gorilla Media Inc said in the release, “For us, it’s a true indication of the rising popularity of Canadian content internationally and as TVNZ get ready to launch, I am delighted with today’s news which underlines the high-quality production companies that DRG has partnered the format with around the world.”