News

Central and Eastern Europe rolls out more “Money Drop”

Endemol's game show format The Money Drop has been commissioned by TVP2 in Poland.
March 3, 2011

Endemol has announced that game show format The Money Drop has been commissioned by TVP2 in Poland.

Endemol Poland is in production for a 13-episode run of the format, set to launch on primetime in March.

The Money Drop also has second series commissions from Russia’s Rossiya, Kazakhstan’s Channel 7, Greece’s Mega and Hungary’s TV2.

The Russian and Kazakh versions of The Money Drop are produced at a pan-regional production hub in Moscow by Endemol’s joint venture Weit Media. The hub is also the home for the Ukrainian series, currently broadcasting on 1+1.

Turkey has also recently launched a third season on Show TV.

Endemol’s CEO of Central and Eastern Europe operations Marina Williams said in a statement, “Our production hub for the show in Moscow allows us to deliver high value hit programming and we plan to extend our production capabilities to neighboring territories.  Central and Eastern Europe is a key growth area for Endemol [and ] this latest deal in Poland cements the show’s growing popularity.”

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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