Unscripted

Logo hooks up with “Setup Squad”

Viacom-owned US cablenet Logo has commissioned Setup Squad, a docu-reality series following a New York dating agency which provides professional 'wing' men and women for unconfident clients.
March 10, 2011

Viacom-owned US cablenet Logo has commissioned Setup Squad, a docu-reality series following a New York dating agency which provides professional ‘wing’ men and women for unconfident clients.

The series premieres April 25 on the gay- and lesbian-targeting channel, following the season finale of Logo’s flagship series RuPaul’s Drag Race. It is produced by Leftfield Pictures (Pawn Stars).

It follows entrepreneur Renee Lee, a self-professed dating expert in New York City, and her agency Wings, Inc. The show will be part ob-doc, part makeover show, with clients being given ‘dating makeovers’ by ‘professional wing-persons,’ who will coach the clients on how best to pick-up potential partners and thereby improve their confidence.

Brent Montgomery, Colby Gaines and David George serve as exec producers for Leftfield Pictures, while Dave Mace and Christopher Willey are exec producers for Logo.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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