Broadcaster Trans TV has commissioned a locally produced series of Big Brother, marking the first Indonesian commission for Endemol’s reality franchise.
PT Televisi Transformasi Indonesia (Trans TV) will produce the series in-house, due to air in April.
This is the third deal for the format in the region, after Big Brother made its Asian debut in Thailand. More deals are expected to be announced at a later date.
Wishnutama Kusubandio, president director of Trans TV said in a statement, “Big Brother has a great fan base all over the world and I’m extremely proud to be the first broadcaster to bring the show to Indonesia. This is the ultimate reality format and I truly believe it will be a big hit with viewers all over the country.”
Endemol’s recent deals across Asia include bringing Extreme Makeover: Home Edition to the Philippines, Show Me What You’ve Got and 1 vs 100 to Indonesia and The Marriage Ref to China.