Channel 4 (C4) has commissioned Four Rooms, a factual entertainment show in which contestants are given the opportunity to sell collectible treasures to four of the UK’s leading artifact buyers.
The eight-part series is produced by FremantleMedia subsidiary TalkbackThames, and details were unveiled at MIPTV in Cannes by Fremantle, which is distributing the show internationally as part of its entertainment slate.
The show mixes elements from valuation shows such as Antiques Roadshow with game shows such as Deal Or No Deal, with contestants picking which judge they wish to accept a bid from.
“They select which [of the four buyers] they want to see first, and are then made an offer from that person,” explained Rob Clark, FremantleMedia’s president for worldwide entertainment. “They can accept that offer or they can reject it, but they can’t ever go back to it.”
The show will feature information and history about the collectibles being sold, which will range from shrunken heads to archaeological treasures. Clark characterized the items being sold as “objets d’art,” rather than antiques, and said the series would launch on C4 “in about four weeks.”
Four Rooms forms part of what Clark described as “a very broad slate which covers all entertainment genres,” with “fact ent featuring very prominently on it.”
Among the other titles on offer, Storage Wars is a modern-day treasure hunt produced by Fremantle-owned Original Productions, which airs on A&E in the U.S.; while Do The Right Thing is a reality format in which contestants compete for the opportunity to change the world for the better.
Elsewhere, Waddell Media’s How Long Will You Live? is a health check-up title in which unfit participants are nominated for examinations by worried friends or family members. Of the latter, Clark said: “We’ve picked it up because we think it’s an area which is still quite fresh for broadcasters.”