Beer pong, once seen as a college campus pastime that usually resulted in drunken students, is going mainstream, with a world series championship and a documentary on the way from Morgan Spurlock for Spike TV.
Last Cup: Road to the World Series of Beer Pong puts the spotlight on the competitive subculture of beer pong in the U.S and airs on September 1 at 11 p.m. EST/PST on Spike.
The doc goes inside the second World Series of Beer Pong competition, which nets its winners a US$20,000 cash prize.
Featured in Last Cup are tournament organizers and founders Billy Gaines and Duncan Carroll, as well as top competitors Iceman, a beer vendor with a brash attitude, and Sean Foster, a computer programmer who uses statistical analysis, geometry and physics in his game.
There’s no word yet on whether Spurlock, fresh off of ad placement doc Pom Wonderful Presents: The Greatest Movie Ever Sold, has secured a beer sponsor for the doc.