Factual producer World Media Rights (WMR) is making 438 hours of its titles available for download via its website, in a bid to give international audiences greater access to its titles.
The historical series will be available to viewers around the globe via www.worldmediarights.com.
WMR’s CEO Alan Griffiths said: “This is the largest download-to-own offering by an independent producer in the UK. It marks a significant transition to a new business model where indies who own rights to their catalog can establish a direct retail relationship with their customers.”
He added that the download-to-own service allows viewers to see programming they might not have been able to before because of limited DVD distribution in different territories.
The new delivery service will be World Media Rights’ main retail outlet, and will also enable the factual producer to determine which viewers are buying its titles in different territories, allowing it to target programs to that territory’s interests.
With the service, documentary series Extraordinary Women will be available to UK and North American viewers for the first time via the site. The series celebrates the lives of 13 iconic women, including Audrey Hepburn, Grace Kelly and Coco Chanel.
Other series available for download includes World War Two in HD Colour, Nazi Collaborators, and three series of Great Romances. Individual episodes are priced at £3 or £4 (US$4.80 or $6.40), with a discount for the full series.