TV

Lifetime picks up “24 Hour Catwalk”

Jane Street Entertainment will produce the fast-paced competition series, which challenges four fashion designers to create an entire collection in just one day.
September 14, 2011

Female-skewing U.S. cable net Lifetime has ordered 10 one-hour episodes of 24 Hour Catwalk, a fast-paced competition series which challenges four fashion designers to create an entire collection in just one day.

Hosted by television personality Alexa Chung, the series will be produced by New York-based Jane Street Entertainment.

Contestants, with the help of a sewing team, must  showcase their three-piece collections to the program’s judges, which include designer Cynthia Rowley, New York Times fashion editor Derek Blasberg and power publicist James LaForce. The winner receives a cash prize.

Jane Street Entertainment’s Linda Lea and Donna Macletchie will produce the series, with Lifetime’s Rob Sharenow, Gena McCarthy and Colleen Conway executive producing.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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