UK terrestrial Channel 4 (C4) has commissioned The Body Shop (w/t), a four-part series promising to go behind the scenes of one of London’s craziest gyms to follow a team of personal trainers.
The series, made by Crackit Productions, will air early next year and will see staff at the Gymbox gym battling to transform the physiques of those “in dire need of their help,” according to C4.
UK tabloids are billing the show as C4’s attempt to take on rival net ITV2’s popular reality series The Only Way Is Essex. The Body Shop was commissioned by features commissioning editor Kate Teckman and the exec producer is Elaine Hackett.
Elaine Hackett says: “We can’t wait to introduce Britain to the infectiously fun world of Gymbox and the wacky and wonderful people who work and work out there,” said Hackett. “As someone who thought they’d seen it all, I can honestly say that until you’ve witnessed the ‘Yummy Bummy Workout,’ ‘Gone Gaga’ and ‘Boobercised,’ you ain’t seen nothing yet.”
Each episode will include a targeted mini-workout, which can also be downloaded after each episode to construct a four-part routine for viewers to do at home.