Andrea Wong, former president and CEO of U.S. cable firm Lifetime Networks, is joining Sony, taking on the dual role of president of international production for Sony Pictures Television (SPT) and international president of Sony Pictures Entertainment (SPE).
For her SPT role, Wong will report to SPT president Steve Mosko and be tasked with heading up the studio’s international production business, overseeing creative teams outside the U.S., including 15 owned and joint venture international prodcos. She replaces Kees Abrahams.
With her second title, she reports to SPE chairman and CEO Michael Lynton and co-chairman Amy Pascal, and will serve as the company’s commercial and governmental representative to production abroad.
She will be based in London, with her start date yet to be announced. Wong brings cable experience to the role, having overseen the day-to-day operations of Lifetime Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital; as well as broadcast network experience, having served as EVP of alternative programming at U.S. net ABC.
At ABC, she developed The Bachelor; the U.S. version of Dancing with the Stars; and Extreme Makeover: Home Edition, while at Lifetime her credits include Army Wives and the acquisition of Project Runway.