People/Biz

Discovery hires TVN exec for Central Europe role

Discovery Networks Central & Eastern Europe, Middle East and Africa has appointed Olgierd Dobrzyñski, an exec from Polish broadcaster TVN, as its country manager for Discovery Networks in Central Europe.
October 18, 2011

Discovery Networks Central & Eastern Europe, Middle East and Africa (CEEMEA) has appointed Olgierd Dobrzyñski, an exec from Polish broadcaster TVN, as its country manager for Discovery Networks in Central Europe.

At TVN, Dobrzyñski has been responsible for the development of new business projects, including the launch of the network’s thematic channels, and has been in charge of TVN Group affiliate revenues.

He joins Discovery effective January 1, 2012, reporting to Kasia Kieli, president and MD of Discovery Networks CEEMEA.

“This is a great opportunity to lead Discovery’s operations in Central Europe and broaden my experience in the region beyond Poland,” Dobrzyñski said. “I am very much looking forward to joining the team.”

Dobrzyñski replaces Dorota Zurkowska-Bytner, who is moving to become Discovery Networks CEEMEA’s VP of ad sales development; a role in which she will have responsibility for Discovery’s advertising business across 105 markets in the region.

The role is a new position that has been created to drive new business opportunities for ad sales across Discovery Networks CEEMEA’s markets. She continues to report to Kieli.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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