Rod Aissa (pictured), most recently senior VP of development for Oprah Winfrey’s cable network OWN, has joined NBCUniversal’s Oxygen as senior VP of original programming and development, effective immediately.
Based in the company’s New York office, the veteran TV exec will have strategic oversight of development and production of all the female-centric net’s original programming, as well as shepherding its slate of new titles such as The Next Big Thing, LA Style and The Eva Marcille Project. He will also oversee returning series such as Tori & Dean: Home Sweet Hollywood and The Glee Project.
“Rod is a smart programming executive who has his finger on the pulse of pop culture and has helped create some of the biggest unscripted shows on TV,” Oxygen president Jason Klarman said. “He will supercharge our already robust efforts in original programming.”
Since joining OWN just under two years ago, Aissa oversaw all programming and development for the nascent women’s net. Prior to that he was exec VP of TV at actor Ashton Kutcher’s prodco Katalyst Films; and exec VP of series and talent development at MTV/MTV Films where he developed The Osbournes, Newlyweds: Nick & Jessica, The Ashlee Simpson Show and Punk’d, among others.