TV

Discovery’s Vehovsky to run digital strategy and emerging business unit

Gabe Vehovsky (pictured), most recently exec VP of digital media strategy and client solutions at Discovery Communications, will now lead a team designed to be "part think tank and part product and partnership development."
January 31, 2012

Discovery Communications has formed a digital strategy and emerging business division, naming Gabe Vehovsky (pictured) as its EVP.

Vehovsky, most recently Discovery Communications EVP of digital media strategy and client solutions, will now lead a team designed as “part think tank and part product and partnership development,” according to the network. The team will be tasked with managing various new digital initiatives, in collaboration with Discovery’s leadership.

In his previous role, Vehovsky developed ad strategies to monetize the company’s digital portfolio, including HowStuffWorks.com, Discovery.com and TLC.com.

Vehovsky came to Discovery through its acquisition of HowStuffWorks.com, a how-to site. Prior to that he was EVP of strategy and research for the site and was a research analyst for The Convex Group, the media technology company that sold the website to Discovery.

In addition to taking the reins of the company’s emerging business division, he’ll continue to work with Discovery’s ad sales team and clients.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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