G4 bolsters acquisitions, marketing departments

U.S. cable network G4 has upped two executives and hired another for a newly created position, while the hunt remains for a senior exec to lead development and production.
February 27, 2012

U.S. cable network G4 has made appointments in its program planning and acqusitions, marketing and brand creative divisions, upping two execs and hiring another for a newly created position.

Matt Monos has been promoted to SVP, program planning & acquisitions, and David Angehrn has been upped to SVP, marketing. Also, Lorenzo de Guttadauro has been hired for the newly created position of SVP, brand & creative.

The network is currently searching for a senior executive to lead development and production.

Monos – most recently VP, program planning and acquisitions – will take on full oversight of the program planning and acquisition unit to supervise the day-to-day schedule for all dayparts of the network. He is also responsible for identifying key acquisition opportunities to complement G4′s original programming slate. He has been with the network since 2005.

As SVP, marketing, Angehrn will lead all marketing for the network and is responsible for maximizing consumer interaction with the G4 brand. He joined the network in 2006 and was previously VP, marketing.

De Guttadauro joins the network from NBC Entertainment, where he served as SVP, brand creative. At G4 he will lead all aspects of the network’s brand expression, including on-air, print and online design.

“As we head into the exciting next phase of G4′s evolution, I have identified this incredibly talented executive team that will help the network reach its full potential,” said G4 general manager Adam Stotsky. “Matt and David are smart, savvy and deeply committed, and their expanded roles will play an integral part in G4′s growth and success.

“Lorenzo is an excellent addition to the team, and we will all benefit from his energy, passion and innovative approach as we guide the brand into the future,” he added.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.