News

TALK ABOUT A WINNING PARTNERSHIP

This year’s Branded Entertainment Forum is designed to showcase the cutting-edge strategies and best practices in the development of unscripted/factual branded entertainment. Join  NBC’s Fashion Star creators Laura Caraccioli-Davis, EVP of ...
July 12, 2012

This year’s Branded Entertainment Forum is designed to showcase the cutting-edge strategies and best practices in the development of unscripted/factual branded entertainment.

Join  NBC’s Fashion Star creators Laura Caraccioli-Davis, EVP of Advertising, ElectusJames Deutch and E.J. Johnston, Executive Producers at EJD Productions and Joe Feczko, EVP Chief Creative Officer, Macy’s Inc., in a conversation moderated by Mike Wiese, Director of Branded Entertainment, JWT, as they discuss a partnership between producer, network, brand and consumer that leaves everyone a winner.

Laura Caraccioli-Davis
Executive Vice President of Advertising
Electus

James Deutch
Co-founder/ Executive Producer
EJD Productions LLC

Joe Feczko
SVP Marketing Innovation and Integration
Macy’s Inc.

E.J. Johnston
Co-founder/ Executive Producer
EJD Productions LLC

Mike Wiese
Director of Branded Entertainment
JWT

The NBC’S Fashion Stars Story is one of several case studies and panels carefully selected in consultation with our all-star advisory board to engage content producers, brand marketers, creative and media agencies and execs from television networks and digital platforms in a day designed to decipher cutting-edge strategies and best practices in the development of unscripted/factual branded entertainment. You can see who`s already registered to attend here.

Be sure to register by September 21 to take advantage of the early bird rate break!

 

TAGS:
, ,
TAGS:
, ,
About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

Menu

Search